Rev. Jenkin Lloyd Jones investing in a Messiah

NYT April 27, 1916:

WORLD PEACE BOARD WON FOR HENRY FORD; Clergy Applaud the Rev. Mr. Jones When He Likens Manufacturer to Socrates.

GARDEN CITY, L.I., April 26. -Henry Ford, though not present in person, captured the American Council of the World Alliance of Clergymen to Promote International Friendship at the Garden City Hotel tonight. The Rev. Jenkin Lloyd Jones, who acquired considerable newspaper publicity while on the Ford peace ship, electrified the clergymen as the second day's sessions were about to close by likening the Detroit automobile manufacturer to Socrates and, in a humble way, to Christ.

The first example maybe of a Unitarian investing way to much hope and emotion in an all-to-human Messiah?